Rowe Sanctuary Receives Prestigious Ecotourism Award
Exciting news comes from Nebraska as Audubon’s Rowe Sanctuary has won the 2026 Outstanding Agritourism or Ecotourism Entity award from Nebraska Tourism. This honor showcases Rowe's significant role in the state's tourism industry, emphasizing how crucial their efforts are to conservation and local economies. The award was presented to Rowe Sanctuary due to their extensive work in promoting bird and wildlife watching, particularly through the mesmerizing migration of the Sandhill Cranes.
A Global Gathering of Sandhill Cranes
Each spring, over a million Sandhill Cranes make their way to the Platte Valley, and the Rowe Sanctuary is one of the best places to see this incredible sight. More than 20,000 visitors flock to Rowe Sanctuary every year to catch a glimpse of this unique phenomenon. In just 2025 alone, visitors hailed from all 50 states and even countries as far-reaching as Japan and South Africa. You can imagine the joy these guests experience as they witness nature’s grand spectacle, which is considered the largest migration of cranes in the entire world.
Revamped Visitor Experience Enhancements
Building on their commitment to education and conservation, Rowe Sanctuary recently completed a massive renovation of the Iain Nicolson Audubon Center, a project worth $12 million. The new space includes 12,000 square feet of updated facilities, better education resources, and inviting communal spaces for gatherings. Visitors can also enjoy a variety of programs such as workshops, lectures, and even special events designed for families.
Economic Impact on Local Communities
The arrival of Sandhill Cranes not only thrills visitors but also generates substantial economic benefits for surrounding communities. A recent study revealed that the crane migration contributes around $28 million to Nebraska’s economy and has helped sustain 219 full-time jobs across 13 counties. Mayor Jonathan Nikkila of Kearney noted that Rowe Sanctuary exemplifies how ecotourism can serve to promote both conservation goals and local pride in Nebraska’s natural beauty.
Emphasizing Conservation Through Celebration
Kearney, recognized as the "Sandhill Crane Capital of the World," gears up to celebrate the 50th anniversary of Rowe Sanctuary’s conservation efforts. Upcoming special events will shine a light on nearly five decades of hard work dedicated to preserving habitats for these magnificent birds and educating the public about the importance of maintaining biodiversity.
The Importance of Protecting Our Natural Resources
Rowe Sanctuary’s work serves as a reminder of the importance of conservation efforts. By drawing attention to the Sandhill Cranes and their natural habitat, it connects people to broader ecological systems and inspires them to take action for the environment. This sense of connection to nature fosters a greater appreciation of our planet's unique resources.
Conclusion: A Symbol of Hope and Direction
The Outstanding Ecotourism Award received by Rowe Sanctuary is not just a celebration of their past achievements but also serves as a beacon of hope for future conservation actions. It reminds us that with dedication and community involvement, we can achieve significant progress in protecting our wildlife and ecosystems. Let us take a moment to appreciate what Rowe Sanctuary represents and consider what we can do to support conservation efforts in our local areas.
For those captivated by nature and the wild, the next crane migration season is just around the corner. Join the celebration and see firsthand the beauty of this remarkable phenomenon.
Add Row
Add
Write A Comment